Telling Your Brand Story

Creating a video that tells the story of your brand can be the foundation of your marketing plan.

A few minutes of video introduces you to a potential client. A client that is already on the internet searching for you can make all the difference in connecting or not. In an email or not. In a phone call or not.

Here at MADLAWMEDIA all brand stories get started with a conversation. Our process involves in depth pre-production that helps us create the blueprint for your brand story. It creates the plan for capturing the right images and audio the first time and lays the ground work for the editing team to put together the pieces in a way that reflects you and your brand.

Looking for a little inspiration? Here are a couple of brand videos that highlight our process and commitment to telling your story.

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At MADLAWMEDIA, we create story based videos that get to the heart of why you do what you do and directs the message to the person looking for your solution.

Let us tell your story!

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Title Sequences, Title Animation and Animation

Filmmakers use many tools to help tell stories.

At MadLawMedia we employ animation for use in a multiple of title needs and what we call explainer videos.

Title Sequence

A well made title sequence can be used to share a backstory, provide insight into what happens next, or give an overview to help wrap up a story.

Films and TV use title sequences and various types of animation to help create the world you are about to enter. For example the opening credits for Game of Thrones provides the map of all the lands the characters will soon fight for. 

Title Animation

Beyond providing names of interview subjects and locations, title animation can create a 3D version of your logo, create a fun connection to your brand and help give your piece a polished and cohesive look.

When we worked on the feature length documentary Through the Windmill, we used the films theme of mini golf to provide the inspiration for the animation we created.

Animation

Some of our first introductions to film and television are animation. Using animation to create characters, shapes and colors can give us more freedom to tell a story in a different and innovative way.

Animation is also a great way to teach and share information in a fun and cost effective way. For example in one of our last posts we showcased a piece we did using animation and voice over to share the importance using video in your marketing plan.

We Can Help

Whether you're looking for a full animation package or pieces to help bring together the theme of your piece we have the skills to help.  Please contact us to discuss any of your animation needs.

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At MADLAWMEDIA, we create story based videos that get to the heart of why you do what you do and directs the message to the person looking for your solution.

Let us tell your story!

CLICK HERE to sign up for our super awesome newsletter!

Video Marketing for the Win

Video Marketing for the Win

Video Marketing is a big catch phrase these days, but it is for good reason. A short, visually appealing video can give customers a quick overview of your product or service and help you connect with an online customer that is searching for you. And with audience’s reporting shorter attention spans, a video marketing strategy is a great way to reach a customer you might otherwise miss.